ART DIRECTION → Branding, Corporate Design, Print, Digital, Web Development
AGENCY → Lazarus Soulbrand / Der Hofveitl
YEAR → 2022

The rebranding of Hofveitl Steiermark reflects a modern, minimalistic design for the family-run chicken farm. The clean aesthetic highlights the farm’s commitment to high-quality, locally sourced products. The updated identity communicates a fresh, contemporary feel while honoring traditional values of sustainability and authenticity.